I had the honor of serving as the first in house creative for the Children's Hospital Foundation, the fundraising arm of Children's National Health System, the children's hospital in Washington, DC.
Over the nearly a decade of work, I established the Foundation's graphic design system, defined "on brand" across print and digital executions, and functioned as both manager (art directing video productions and mentoring junior designers) and individual contributor--editing video, creating motion graphics, designing print pieces, digital ads, and web assets.
Children's National Design System in Practice
Washington Diplomat print ad, infographic design language, printed quarterly newsletter, campaign collateral
Race for Every Child
Sponsorship Opportunities packet
Poster, flyer, post card, elevator door cling, Facebook and web ads